X

Rooted in Ernest Borel’s philosophy of 'Love in the Moment', the X collection embraces creativity, imagination, and delight. Limited edition designs and reimagined classics transform each watch into a statement of both precision and play, embodying the joy of living fully.

The all-new series of collaborative timepieces combine Swiss watchmaking craftsmanship with creative partnerships. 

Each release bridges a synergy between Swiss watchmaking heritage and fresh artistic and cultural perspectives, uniting technical excellence with expressive design to celebrate memorable moments.